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MEET THE MEDIA In an emergency Media attention during an emergency can be extremely intrusive. But remember that the public will know virtually nothing but what they are told by the press, so it is imperative that the media be dealt with efficiently and effectively. During an emergency, such as a fire or toxic spill, public information officers are called in to help staff the emergency services command post. Their job is to collect, coordinate and disseminate verified information to the news media. It's a fact of life, however, that reporters don't just station themselves at the command post to await official information. They'll interview bystanders, seek out other administrators for comment or call faculty and students who may be involved in or affected by the emergency. A few things to remember during an emergency:
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Meet the Media Introduction Media relations Rules for success When a reporter calls During the interview Difficult situations Public information In an emergency Delivery After the interview Your rights |
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